Our Core Values

Purpose

We empower mothers.

We encourage mothers to discover and realize their profound purpose. We seek to motivate mothers to fulfill their innate desire for purposeful contribution at home and in the world.

Passion

We energize mothers.

We believe in the passionate dreams of mothers everywhere to create, achieve, grow and experience life to its fullest. We share enthusiasm for living and dreaming. We desire to energize all efforts.

Hope

We inspire mothers.

We see hope as an active pursuit in the ongoing process of individual improvement. We aim to inspire hope in the hearts and minds of mothers to encourage a strong growth mindset of endless possibilities to continually press on through life’s challenges.

Courage

We encourage mothers.

We recognize that motherhood requires steady courage and endurance. We applaud the constancy of tenacity in mothers and seek to encourage this heroic nature of mothers required for raising a strong family.

Perseverance

We support mothers.

We acknowledge a mother’s need for steadfastness during both easy and trying moments. We celebrate and support mothers at all times in the journey, whatever the stage of joy or pain being experienced.

Knowledge

We educate mothers.

We promote the role of education to improve the experience of motherhood, the outcomes of childhood and the advancement of society. We share skills and knowledge for success, joy and personal fulfillment.

Time

We help mothers.

We know that mothers need more time for discovery of their purpose and passion which enables them to be better moms. We help mothers find time to rejuvenate and to seek improvement, to become their best self for their family and the world.

Connection

We link mothers.

We believe that mothers need mothers and that connections make us happier and stronger. We link into a strong chain of support through global caresharing technology and Momni circles.

Joy

We celebrate mothers.

We affirm that the family is foundational to joyful and thriving societies. We gather to celebrate, honor and recognize the achievements, contributions and sacrifices of mothers to make families and communities successful.

Charity

We help mothers.

We know that mothers need more time for discovery of their purpose and passion which enables them to be better moms. We help mothers find time to rejuvenate and to seek improvement, to become their best self for their family and the world.